Welcome to the RaboDirect blog
Welcome to the RaboDirect blog. It's a forum for us to have a direct line of conversation with our customers and friends, share opinions from RaboDirect executives and other bloggers on a host of relevant and topical issues and hear your thoughts on them too.
So don't be shy - post back your comments and any questions you have about the market, online banking, investing and RaboDirect. We welcome your feedback.
Thanks for your comments on the new ad campaign
Submitted
on Thursday, 17 April 2008
| Category: RaboDirect
I am pretty pleased you all have sent me your comments, thanks for taking the time and keep them coming. It is quite interesting in terms of the fact that the ad seems to have had a polarising effect on you. Some like, some dislike.
More >
Add or view comments
(13)
Trackbacks
(0)
Permalink
What’s in an Ad?
Submitted
on Friday, 11 April 2008
Well here I am, putting myself in the firing line to hear what you have to say about our new ad campaign...here’s the director's cut and you can view all our TV ads here in the next few days.
More >
Add or view comments
(82)
Trackbacks
(0)
Permalink
How important is your banks reputation or are you just resigned?
Submitted
on Friday, 11 April 2008
In 2002, Westpac was the winner in the Good Reputation Index. A great achievement when generally bank bashing has long been a good sport.
More >
Add or view comments
(3)
Trackbacks
(0)
Permalink
The customer is king (again)
Submitted
on Thursday, 10 April 2008
A recent seminar in San Francisco had the title “customer service is the new marketing”. Or, as one of their speakers put it, marketing is a tax business pay for being unremarkable.
More >
Add or view comments
(2)
Trackbacks
(0)
Permalink
